Thought Leadership & Industry Expertise

Perspective

Prism Hospitality Consulting prides itself on the ability to see clearly & intuitively into the nature of complex business situations all around us in the hospitality and travel industries. Bringing order and simplicity to long standing challenges and to the exposure of new opportunities.

As industry leading consultants, the Prism team of consultants develops and stress-tests tomorrow’s thinking about technology today. In these articles, blogs and booklets, we are please to share our hospitality technology and marketing thought leadership with clients and the industry at large.

The Physics of Sales & Catering

The sales & catering space looks like a theoretical physics model of a universe simultaneously expanding and contracting… Hotel companies and the software developers addressing their needs are expanding the functionality, business models and connectivity of their product lines, bringing hotel sales departments and meeting planners closer than ever. At the same time, the space has seen significant consolidation due to Newmarket International’s March acquisition of primary competitor Daylight Software, both of Portsmouth, N.H. As competitors, the firms dominated the standalone sales & catering market for full-service hotels. Although Daylight’s customer base was hundreds compared to Newmarket’

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