Thought Leadership & Industry Expertise


Prism Hospitality Consulting prides itself on the ability to see clearly & intuitively into the nature of complex business situations all around us in the hospitality and travel industries. Bringing order and simplicity to long standing challenges and to the exposure of new opportunities.

As industry leading consultants, the Prism team of consultants develops and stress-tests tomorrow’s thinking about technology today. In these articles, blogs and booklets, we are please to share our hospitality technology and marketing thought leadership with clients and the industry at large.

March 1, 2019

...optimizing all the hotel's saleable products.  

Every good hotel management school graduate will have been well coached in the value of revenue-optimizing all an hotel’s saleable products as a single holistic and complementary business unit. They will also have...

October 19, 2009


...a terrible thing happened last month on our consumer-direct, branded hotel website !


Not so long ago a leading upscale hotel brand was thrown into an acutely reactive mode when they realized that due a simple user-configuration error within their Central Reservatio...

November 30, 2004


Should it Really be Called 'Profit Management'?


Every hotel manager, operator and owner has a fundamental obligation to optimize the long-term profitability of the assets. Fulfilling this obligation can mean things like increasing rates during busy periods, dropping t...

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November 30, 2018