Thought Leadership & Industry Expertise


Prism Hospitality Consulting prides itself on the ability to see clearly & intuitively into the nature of complex business situations all around us in the hospitality and travel industries. Bringing order and simplicity to long standing challenges and to the exposure of new opportunities.

As industry leading consultants, the Prism team of consultants develops and stress-tests tomorrow’s thinking about technology today. In these articles, blogs and booklets, we are please to share our hospitality technology and marketing thought leadership with clients and the industry at large.

November 30, 2018

… the promise of a hotel Loyalty program is simple. But the underlying technology gets devilishly complex quickly. 

Like we said, the promise is simple: You Book - You stay - You get points - and when you have enough points, you get free stuff, usually hotel rooms, but...

Satisfying the guest on their terms ! 

As regular travelers we are all increasingly exposed to a broad array of mobile accessible features and functions associated with our flights, ground transportation, and hotel stays. However, our adoption and ongoing use of these...

January 31, 2016


...are we there yet?


There is no scarcity of impressive statistics espousing the exponential growth in the use of smart-phones and other mobile devices across the globe. Equally we have abundant access to these same data-points, all professionally refined and indexed...

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November 30, 2018